Core Plus Pack — 80 Credits Per Month

Multi-channel marketing. 80 credits to run two or three channels with purpose.

80 credits — 20 hours of marketing activity per month. At Core Plus you have enough to run two channels properly or spread across three with meaningful activity in each. This is where joined-up, multi-channel marketing starts to become a reality.

These are examples of how your credits could be used. Every business is different — when you’re on a credit pack, we work with you to build a strategy that uses your credits in the way that makes the most sense for your goals.

What 80 Credits Could Look Like By Channel

Website

Service
Credits
Landing page (design + build)
24
Responsive & mobile optimisation
16
UX & usability review
12
CTA optimisation
6
Layout & flow improvements
12
Content updates
2

Landing page + mobile + UX + layout = 64 credits, leaving 16 for email or social support.

Branding

Service
Credits
Brand positioning & messaging framework
20
Brand personality & tone of voice
16
Audience & competitor brand analysis
16
Messaging pillars
8

All four = 60 credits — a thorough brand strategy month with 4 credits to spare.

Search Engine Optimisation (SEO)

Service
Credits
Keyword research (core services)
20
Page optimisation (per page)
16
Technical site audit
6
SEO blog article
8
Internal linking strategy
4
Monthly SEO reporting
4
Google Business Profile optimisation
6

Full SEO delivery month = 64 credits — leaves 16 for social or email support.

Social Media

Service
Credits
Monthly content calendar
8
12 × designed posts with captions
36
Post scheduling
4
Engagement monitoring (4 weeks)
8
Monthly reporting
4

Full social media month = 60 credits, leaving 20 for email or SEO support.

Email Marketing

Service
Credits
Email strategy development
12
Welcome sequence
12
Lead nurture sequence
16
Newsletter creation
8
Monthly reporting
4

Full email automation build = 52 credits, leaving 28 for additional channels.

PPC Advertising

Service
Credits
PPC discovery & audit
8
Audience targeting research
8
Google Ads account setup
10
Search campaign build
12
Social ad campaign build
12
Ad copywriting (per campaign)
8
Performance review & optimisation
4

Full PPC launch = 60 credits, leaving 20 for landing page or creative work.

Local Marketing

Service
Credits
Local marketing audit
8
Local growth strategy
12
Local keyword research
8
Google Business Profile optimisation
6
Uniform branding concept
12
Review growth strategy
6
Reputation reporting
4

Full local presence build = 56 credits, leaving 24 for social or print.

Print

Service
Credits
Brochure (bi-fold / tri-fold)
8
Poster design
8
Business cards
8
Flyer (double-sided)
8
Print-ready artwork preparation
10
Marketing collateral design
12

Full print suite = 52 credits, pairable with digital activity.

Example Monthly Combinations

Option 1 — SEO + Email

Service
Credits
Total
62
Keyword research (core services)
20
SEO blog article
8
Monthly SEO reporting
4
Welcome sequence
12
Newsletter creation
8
Email design & layout
6
Campaign email copywriting
4
Monthly email reporting
4

Option 2 — Social + Local

Service
Credits
Total
74
Platform strategy development
12
Monthly content calendar
8
12 × designed posts with captions
36
Post scheduling
4
Local growth strategy
12
Review growth strategy
6

Option 3 — Website + SEO

Service
Credits
Total
68
Landing page (design + build)
24
Responsive & mobile optimisation
16
Page optimisation (per page)
16
SEO blog article
8
Monthly SEO reporting
4

Option 4 — Three Channel Mix

Service
Credits
Total
70
SEO blog article
8
Meta title & description (4 pages)
8
8 × social posts designed & scheduled
24
Newsletter creation
8
Campaign email copywriting
4
Email design & layout
6
Monthly reporting (all channels)
12