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Nurture

Grow Deeper, Stronger Relationships

Nurture is all about caring for your existing and past customers — turning one-time buyers into repeat customers and brand advocates. By consistently engaging and adding value, you strengthen loyalty, increase lifetime value, and create meaningful connections that lead to referrals and ongoing sales.

PRESENCE

NURTURE

NEW LEADS

These 3 areas then can be put into a simple formula.

PRESENCE + NURTURE + NEW LEADS = CONSISTENT SUSTAINABLE RESULTS

Adding more of any area should help your businesses grow by either making introductions easier with greater presence, looking after your customers by nurturing them, boosting upsells and repeat sales or increasing the lifetime value of a customer. The new leads element should help to bring people directly into your business when someone is ready to purchase or someone who you can convince to make a purchase with a great sales process.

What Is It?

Focusing on nurturing your existing and previous customers is often an overlooked area of marketing. Nurturing helps to provide repeat purchases through cross-selling and up-selling your products or services. The more nurtured a customer is, the more valued they feel and therefore, more likely they are to purchase from you again or recommend you to others.

What Channels Does This Work Well For?

Marketing On Social Media, Marketing Within A Physical Location (Store), Marketing Through Developing Content, Directly Marketing To A Consumer/Business Person, Marketing Through Events, Marketing Through Printed Media, Email Marketing and Nurturing Off The Back Of Your Website.

Social Media Marketing

Social Media Marketing